Windows 10: Windows now accounts for mere 10% of the Microsoft’s revenue.

Discus and support Windows now accounts for mere 10% of the Microsoft’s revenue. in Windows 10 News to solve the problem; Do you think that Windows is number one in bringing in the cash? It’s a reasonable assumption. Windows for years was the undisputed cash cow for... Discussion in 'Windows 10 News' started by Sumit Dhiman, Mar 12, 2016.

  1. Windows now accounts for mere 10% of the Microsoft’s revenue.




    Read more:
    http://www.computerworld.com/article/3041378/microsoft-windows/microsoft-doesn-t-need-windows-anymore.html
     
    Sumit Dhiman, Mar 12, 2016
    #1
  2. BunnyJ New Member

    Kind of sill to expect that an OS that's a free upgrade to a large number of users would really generate any revenue for some time. And given the revenue they generate from other products it's been some time
    since they made money from their OS department.

    Jeff

    :)
     
    BunnyJ, Mar 12, 2016
    #2
  3. KB3140768 fails to install

    Because any non-revenue products on a Windows 10 (Microsoft Account) will create problems trying to download anything from Microsoft when it has to go through a non Microsoft program i.e. security, firewall, etc.. That's my take on why this is so much
    of a problem and Microsoft has not fixed it.
     
    LonnieBaldwin, Mar 12, 2016
    #3
  4. Windows now accounts for mere 10% of the Microsoft’s revenue.

    play FLACs from NAS

    Hi!



    The problem with FLAC is that it is a open standard. Very open. Microsoft ec have embrased DRM to secure there revenue. As did Apple. That is one of the reasons that the commercial business frownes upon FLAC. Not that is it not good but that it is too good.



    What I did is convert my FLAC collection to an MP3 collection for mere enjoyment on mobile devices. I know, mp3 is a **bleep** standard but there we are. On the awesome headphones that nokia provides along its phones you would not hear a difference.



    j
     
    theking2---01, Mar 12, 2016
    #4
  5. Edwin New Member
    That percentage will rise when all the diehard's have to pay for W10 after the free upgrade period! *Wink
     
    Edwin, Mar 12, 2016
    #5
  6. BunnyJ New Member
    So true but I thought that MS made more money from other divisions made more money than the OS one.
     
    BunnyJ, Mar 12, 2016
    #6
  7. eLPuSHeR Win User
    I think they (MS) already know that and they make money from many other ways.
     
    eLPuSHeR, Mar 12, 2016
    #7
  8. jimbo45 Win User

    Windows now accounts for mere 10% of the Microsoft’s revenue.

    Hi there

    That's REALLY OLD NEWS !!!

    Ms has for a long time been making a huge amount of revenue from OFFICE and SERVICE contracts - plus actually it's getting some really interesting work in the area of Robotics / hardware for handicapped people / VR and all sorts of other stuff -- getting to be quite an exciting company like IBM used to be back in the days of "Big Blue".

    (It's quite funny in a way but Ms is also making money on LINUX contracts for servers !!!!!!)

    If you look at the stock price too - the Market and investors have a great deal of confidence in the future direction Ms is going in.

    Here's the 1 Yr graph -- tend definitely upwards - and that's good given the total uncertainty of World economics, China, etc etc.


    Windows now accounts for mere 10% of the Microsoft’s revenue. [​IMG]


    Not easy to stay top once your market has matured - Ms IMO are doing a lot of things correctly -- most of these aren't headline stuff --I'll bet load on this very Forum hadn't a clue just how big Ms is in Robotics and VR.

    Cheers
    jimbo
     
    jimbo45, Mar 12, 2016
    #8
  9. ARC1020 Win User
    I think it's pretty clear big changes are happening. Although, how I see the future doesn't involve the Desktop disappearing (by desktop I mean a desktop type interface and using a mouse, keyboard and monitor), just lots of user choice on how they want to use a computer. It won't matter what input device you want to use, whether it be a mouse & keyboard, a touchscreen, an Xbox controller, pen, or gestures with a 3D camera and it won't matter what display you use, whether it be a big TV screen, monitor or goggles, the actual computer will be on a server somewhere and you choose how you want to interact with it.

    This is one of the reasons why I think it's not Microsoft who are in trouble, but some of the other companies, as Microsoft already have this all set up and sat there waiting. As per the article, Cloud, Xbox and Office are already bigger than Windows. In THIS video (starting at 5:20) it shows a game running on an Xbox. When the game requires more compute power it hands it off to a server and then another server, then another, etc. depending on demand required. Seeing this in action you start to think that if you had fast, reliable, inexpensive internet access, then there would be little need for the Xbox at all, other than for offline use.

    And that technology would extend to pretty much any device, so if all your software, games, music, documents, etc. are stored on a server that you just log into, and that server handles all the compute power as well, the only thing a local computer would need to be is a display and input device with a internet connection. Possibly also local storage for private data and backups that you don't want stored on a remote server.

    In my eyes Apps are a fad diet, however when compute power becomes handled by cloud servers, then there will be no stopping the full-fat software and games that have always been Window's main appeal.
     
    ARC1020, Mar 12, 2016
    #9
  10. jimbo45 Win User
    Hi there.

    Agreed -- Have a look at my Stock graph I posted just before you posted to the thread. Ms is a winner however you look at it.

    One thing I'd love Ms to do -- design a decent OS for a NAS box -- currently QNAP is a bit of a joke and to get anything decent you have to "Roll your Own". W10 works but really isn't suitable -- using a desktop OS as a Server isn't the best way of using a server !!!.

    Linux is good for a dedicated NAS box (I'm using CENTOS) but can take a lot of effort when people just want an OOB system. The current licensing on Ms server OS'es are just too complex and expensive for HOME servers -- maybe Ms should revive the old Home server OS they had -- based on say W10 or W2012 server.

    Cheers
    jimbo
     
    jimbo45, Mar 12, 2016
    #10
  11. slyphnier Win User
    all research like robotics, VRs etc. didnt make money
    even there might some investor interesting buying their stock for investment
    but before they make "real product", it wont make money for sure ...

    i think almost everybody know that MS income are mostly from corporate/enterprise, goverment , and cloud/server, then retail channel that contracting for windows license that make money for MS

    anyway that MS stock graph, the price like up for only 10 point in past 2 year?
    well funny enough the graph kinda similar to google stock, except the price is like few times higher lol
    and if talking stocks, people should check facebook that keep rising nicely
     
    slyphnier, Mar 12, 2016
    #11
  12. Yeah I agree on the Home Server mention that you've made. That would have been a great product to revive. It would make data backup a centralized "no brainer". Although, I'm not sure that robotics projects and such are as much of a gravy train for Microsoft as you imply. We'll see. *Smile
     
    Jody Thornton, Mar 14, 2016
    #12
  13. Trust_No1 Win User

    Windows now accounts for mere 10% of the Microsoft’s revenue.

    I think that some here may be missing the point. While optimism runs rampant within these forums, the truth is that Microsoft on a whole, only garners approximately 7% of the entire computing market share, this is by their own calculations.

    Starting from Microsoft's inception Windows revenues from all those computer sales, was indeed it's cash cow. That no longer is the case, I don't see their app business being a large generator either. I also believe Windows 10 (IMO) will remain free, so that they can turn the Windows OS into a marketing software, wherein they collect data on users to sell. I just don't believe people will run out and spend $110-$150 for the new OS. I also believe, MS can no longer charge a premium for their OS to OEM's. Those days are over.

    Microsoft is also trying to pidgeon hole game developers into making their games only available on the Store platform, and trying to slowly remove Legacy features. Microsoft wants a 1/3 cut of each game sold. And Developers are pushing back hard.
    as this read discusses.
    http://www.extremetech.com/gaming/22...me-development

    I believe these reasons are why MS is pushing the new Windows 10 so hard. They can see the hand writing on the wall, it is also why, I believe, Microsoft should keep supporting their Windows 8 software and separate Windows 10 as it's own platform, just as Apple has done with OSX and iOS.

    But this is just my opinion.
     
    Trust_No1, Mar 14, 2016
    #13
  14. LEE
    Lee Win User
    . . .Really, really. . .*Huh
     
  15. gator2013 Win User
    I think the Free Upgrade will remain well beyond the initial drop date. I just can't imagine that anyone that has declined the upgrade will fork out $$$ to replace W 7/8.1. I also think there is a good possibility that MS will try to find a way to renege on the lifecycle commitments for W-7/8.1 because it is obvious W-7 users are not moving much at all.
     
    gator2013, Mar 14, 2016
    #15
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Windows now accounts for mere 10% of the Microsoft’s revenue.

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